Profitable paid ads — that print pipeline, not just clicks.
ROAS-focused Google Ads, Meta Ads and Performance Max campaigns engineered by a hands-on consultant with 10+ years and 1,200+ projects shipped across SaaS, ecommerce, lead-gen and B2B markets in the USA, UK, Canada and Australia. Every dollar tracked. Every campaign tied to revenue.
4.2x
Avg ROAS lift
−62%
Cost per qualified lead
30 days
Time to impact
Free Strategy + Audit
Get a Free SEO Analysis
Pay for Performance SEO
From $300/mo management. Pay-for-Performance bonuses tied directly to CPL reduction or ROAS targets. Direct contact with the consultant — no agency layer skimming your budget.
What you get
A complete, done-for-you growth system.
Google Search & PMax
Full-funnel Search, Performance Max and Shopping campaigns built around revenue — not vanity click volume.
Meta Ads (FB + IG)
Conversion-led creative testing, retargeting funnels, and warm-audience scaling for US/UK/CA buyers.
Conversion Tracking
GA4, Google Tag Manager, server-side events, Meta CAPI — set up properly so you trust your data.
Landing Page CRO
Page-level recommendations and A/B tests to lift conversion rate — not just CTR.
Creative Direction
Ad copy, hooks and visual direction that earns the click — and the conversion after it.
Weekly Reporting
Plain-English dashboards: spend, ROAS, CPL, pipeline — never vanity metrics.
Why USA, UK & Canada brands choose this PPC service
Cost-per-click in the US, UK and Canada is the highest in the world. A wasted $1,000/mo on misaligned Google Ads campaigns disappears in 5 days. Most agencies in these markets charge $1,000–$2,500/mo for the same scope I deliver from $400/mo — and they still hand your account to a junior account manager. This service is structurally different: senior consultant only, no junior layer, Pay-for-Performance bonuses available, month-to-month terms, and complete account ownership. You keep the Google Ads MCC, the Meta Business Manager, the pixels and every piece of historical data — from day one.
What's inside the PPC management retainer
Every engagement begins with a 14-day audit + restructure sprint: campaign topology, match-type strategy, negative keyword libraries, audience exclusions, conversion tracking, attribution and creative refresh. From there, daily optimization (bids, budgets, audiences), weekly creative tests, monthly landing page CRO recommendations, and bi-weekly strategy calls. For ecommerce, that means Performance Max + Shopping feed optimization, Merchant Center health, and product-level ROAS targets. For SaaS and B2B lead-gen in US/UK/CA markets, it means LinkedIn + Google Search funnels feeding into demo-booking workflows with CPL guardrails.
Watch
See exactly how it works.
My process
A repeatable system, not guesswork.
Free PPC Audit
Deep dive into your ad accounts, tracking, funnel and competitors. Written 30-day plan before any commitment.
Restructure & Launch
Restructure campaigns, fix tracking, ship new creative — typically live within 7–10 days.
Optimize Daily
Daily bid, budget and audience optimization. Weekly creative + landing page tests.
Scale Profitably
Once unit economics are healthy, scale spend across US/UK/CA without breaking ROAS.
Why hire me
1,200+ projects. 10+ years. One accountable consultant.
1,200+ projects across PPC, SEO, Local, Shopify & Meta Ads
10+ years managing $20M+ in ad spend across 3 continents
Google Ads & Meta Blueprint certified — verifiable on LinkedIn
Pay-for-Performance bonuses available — incentives aligned
Direct senior consultant access — never a junior team
Affordable starter from $400/mo + 10% off for new businesses
“Cut our blended CPL by 62% in the first quarter — across US and UK markets. Three quarters in, we're spending 4x more at a better ROAS. The Pay-for-Performance bonus structure made it a no-brainer.”
Founder, B2B SaaS
EU + US market
Affordable Packages — Direct from the Consultant
Honest pricing. No middleman. No loopholes.
US/UK/CA PPC agencies typically charge $1,000–$2,500/mo for the same scope because they staff junior account managers and add an agency markup. You work direct with me — no brokerage, no junior layer, no inflated retainer. Same expertise, half the cost, and you keep 100% ownership of every ad account, pixel and data set from day one.
Starter
Single platform · new businesses.
$300/mo
- 1 ad platform managed
- Up to $3k/mo ad spend
- Conversion tracking setup
- Monthly reporting
- Monthly strategy call
- 10% off for new businesses
Growth
Most US/UK/CA teams start here.
$550/mo
- 2 platforms managed
- Up to $25k/mo ad spend
- GA4 + server-side tracking
- Landing page CRO recs
- Bi-weekly strategy
- Pay-for-Performance bonuses
Scale
Brands past $50k/mo ad spend.
From $1,499/mo
- Unlimited platforms
- Unlimited spend
- Dedicated creative direction
- Weekly strategy call
- Custom attribution dashboards
Explore more services
Pair this with compounding wins.
SEO Services
Pair PPC with organic SEO from $250/mo for compounding pipeline.
Read moreShopify SEO
For DTC brands — combine PMax + Shopping with Shopify SEO.
Read moreSocial Media Optimization
Warm audiences before they hit your ads — built around brand voice.
Read moreFrom the blog
How to Scale a Shopify Store in the USA — 2026 Playbook
Read the guideFAQ
Questions, answered honestly.
How fast will I see PPC results in the USA, UK or Canada?+
Most accounts see measurable CPL reductions within 14–30 days as we restructure campaigns, fix tracking and ship conversion-focused creative. Compounding ROAS lifts land between months 2–3.
Do you offer Pay-for-Performance PPC?+
Yes. Beyond the base management fee starting at $400/mo, we can structure milestone-based bonuses tied to CPL reduction or ROAS targets so my incentives match yours.
Which platforms do you manage?+
Google Ads (Search, Performance Max, Shopping, YouTube), Meta Ads (Facebook & Instagram), LinkedIn Ads for B2B in US/UK/CA markets, and Microsoft Ads where relevant.
Do you work with small ad budgets?+
Yes — I run profitable accounts from $1,000/mo ad spend up to $500k/mo. Starter management is $400/mo. The discipline around ROAS never changes.
Do I own the ad account?+
Always. Your Google Ads, Meta and analytics accounts, pixels and data remain 100% yours from day one.
Ready to stop overpaying for PPC management?
Free 30-minute audit. No pitch deck — just a clear-eyed look at where your funnel is leaking and what to fix first. I serve clients across the USA, UK, Canada and Australia.